Your posts on TikTok can reach out to the maximum people if you just pay attention to the one essential algorithm-friendly activity – post timings on TikTok. If you choose the Best time to post on TikTok, it really helps you achieve your goal as it produces results based on the type of content you post on TikTok. You get more views, likes, shares, or more. In answer to the ideal time for TikTok, (Tuesday and Friday 4 p.m., 8 a.m.) have been the times when users are mostly active on this platform. To be more accurate about exact time, reading the entire blog is a must. Grow exponentially on TikTok in 2025 by paying attention to when people are active, or when to post on TikTok.

 

What Is TikTok, And How Post Timing Matters To It?

TikTok is a famed video-sharing platform used widely for various purposes. It includes content related to brand advertisement, an awareness video on something, or a post that Tiktokers can use to gain name and fame.

Best Time To Post On TikTok

As TikTok has simplified lives, it’s essential to understand the nitty-gritty of this amazing platform (when to post on TikTok) to be on the top of your field.

As we talk about TikTok usage, a new concept that seems very important is the ‘Timing of Post.’

In simple words, TikTok’s algorithm considers the post timings, offering an advantage to the TikTokers being featured among many. Choosing a specific time (or when your followers are mostly active) to post something on your TikTok account, increases the likelihood of getting seen, appreciated, and more to the post.

So, now you must be thinking: When Is The Best Time To Post On TikTok?

Hold on! The answer is well-defined in the section ahead. 

General Best Times To Post On TikTok in the USA

According to research and information from creators, here are the best times to post videos throughout the week on TikTok in general:

  • Monday: 6 AM, 10 AM, 10 PM

  • Tuesday: 2 AM, 4 AM, 9 AM

  • Wednesday: 7 AM, 8 AM, 11 PM

  • Thursday: 9 AM, 12 PM, 7 PM

  • Friday: 5 AM, 1 PM, 3 PM

  • Saturday: 11 AM, 7 PM, 8 PM

  • Sunday: 7 AM, 8 AM, 4 PM

Consider the above times as a starting point for they are based on averages. For ideal results, you’ll need to adjust your schedule as per your audience’s behaviour.

Best Time To Post On TikTok 2024

A lot of factors define this query. It depends on your follower’s engagement on TikTok, which you can find on TikTok Analytics. Moreover, the hype of the topic you are covering, or just how non-followers are active so they can participate in whatever way they want if the video reaches them.

However, TikTok is widely used on days including ‘Tuesday,’ ‘Friday’, and ‘Sunday.’

Moreover, TikTok is a popular social space, thus, people use it almost daily. Most importantly, a particular timing is crucial with a group of people especially working professionals who are time-bound.

Based on the timing, we have shortlisted the data including the best hour of each day when TikTok is widely used. Check it out:

Best Time To Post On TikTok

How To Find Your Best Posting Time

General data no doubt is useful but nothing substitutes customized insights. Here’s how you can find the best time for your particular account:

  1. Switch to a Business or Creator Account:
    • This is how you can reach TikTok’s built-in analytics.
  2. Analyze Your Analytics:
    • The ‘Followers’ tab will let you know when your audience is most active.
    • The ‘Content’ tab will let you know which videos performed best and also their posting times.
  3. Experiment:
    • Post at different times during the week and observe your results.
    • Stay informed of metrics such as views, likes, and shares.
  4. Utilize External Tools:
    • Think of using third-party scheduling tools such as Hootsuite or Buffer that offer extra analytics to upgrade your posting strategy.

Factors That Affect the Best Time to Post

  1. Time Zones:
    • The United States has different time zones; so see where a majority of your audience is likely to be in (Eastern, Central, Mountain, or Pacific).
    • Posting during times that coincide with peak activities across different time zones can optimize your reach.
  2. Your Niche:
    • Various niches have various active times. For instance:
      • Fitness creators may taste success in the wee hours when people begin their day.
      • Entertainment creators may fare better in the evening when people are unwinding.
      • E-commerce creators may find afternoons working for them when more people feel inclined to make purchases online.
  1. Trending Content:
    • Posting trending content the moment you see it can really allow you to go viral, irrespective of the time.
    • With TikTok’s Discover page, you can stay informed about the latest trends and hashtags.
  2. Consistency:
    • Posting regularly at the same time makes your audience expectant, thereby boosting the probability of engagement.

What Is The Best Time To Post On TikTok

The best time to post on TikTok is mostly decided by the activity of your followers – what time they are active the most. Naturally, when people are online, they will see the posts instantly, and their reactions to posts will be quicker than at other times.

Now, it is essential to talk about how to track our followers’ activeness on TikTok. TikTok is a great help in this.

Using TikTok Analytics, a user can figure out the time, his/her followers are active, showcasing real-time data.

Best Time To Post On TikTok

Before anything, you must find out about TikTok Studio using your TikTok Profile.

  • Open your TikTok account and press the profile icon.
  • Tap the TikTok  Studio just below the profile or (A separate TikTok Studio app is also available).
  • After being on the Analytics tool, tap the ‘View All’ option.
  • From the Analytics tool, choose the ‘followers’ tab.
  • Now, scroll to the ‘Most active times’

This data represents when your followers were most active in previous days, and their pattern through a graphical representation. This is the time you post a new thing on your TikTok profile.

Best Time To Post On TikTok Today

Find day-wise timings for each day which defines when exactly you need to post on TikTok.

Best Time To Post On TikTok

Best Time To Post On TikTok (Sunday)

Sunday timings are 4 p.m. and 8 p.m.

Best Time To Post On TikTok (Monday)

The best time to post on TikTok on Monday is 10 a.m. to 9 p.m. This is a time slot when users seem active on their TikTok profile.

Best Time To Post On TikTok (Tuesday)

On Tuesday, 4 a.m. is the best time to get traction on TikTok. However, the other timings include 5 p.m. to 7 p.m.

Best Time To Post On TikTok (Wednesday)

Like Tuesday, when people use TikTok the most, on Wednesday is 4 p.m.

Best Time To Post On TikTok (Thursday)

Three time slots are considered in the best time slot on Thursday: 10 a.m., 11 a.m., 4 p.m.

The peak TikTok usage timing on Thursday is 10 a.m., whereas, 11 a.m. and 4 p.m. can be chosen also.

Best Time To Post On TikTok (Friday)

The optimal posting times for TikTok on Friday are 8 a.m., 4 p.m., 5 p.m.

Best Time To Post On TikTok (Saturday)

Choose 11 a.m. to post something on TikTok on Saturdays. 

Pro Tips for Success on TikTok

  1. Hook Them Early:
    • The first few seconds of your video are crucial. See that you grab attention straight away with a captivating line, visual, or query.
  2. Engage in the Comments:
    • Replying to comments in the first hour can increase your video’s engagement.
    • . Pin fascinating or amusing comments for more interaction.
  3. Use Relevant Hashtags:
    • Use famous hashtags; however, include niche ones as well to find the right audience.
    • Try using #ForYou, #FYP, or hashtags as per your specific content for greater visibility.
  4. Follow Trends:
    • Include trending sounds, challenges, and effects for more visibility.
    • See what’s clicking for similar creators in your niche.
  5. Post Multiple Times:
    • You can think of posting more than once a day, particularly if your audience exists across various time zones.
    • Make your content diverse throughout the day to learn about the ones that perform best.
  6. Collaborate with Others:
    • Tie up with fellow creators in your niche for cross-promotion and to reach out to a bigger audience.
  7. Keep Videos Short and Snappy:
    • TikTok is about short and engaging videos. Though you can post longer videos, those that are 15-30 seconds long are generally the top performers.
  8. Add a Call to Action:

Request viewers to like, comment, share, or follow when your video is ending to increase engagement.

 

Unlock TikTok Success: The Best Posting Times by Industry

TikTok is all about timing! Whether your objective is trending virality or regular engagement, knowing when your audience is most active is the most important factor. Let’s study it one industry at a time with data-based insights to galvanize your TikTok strategy.

Hospitals & Healthcare

Key Stats:

  • Best Times:
    • Monday: 5–8 p.m.
    • Tuesday: 4 p.m.
    • Wednesday: 2–4 p.m. & 5 p.m.
    • Thursday: 2 p.m.
  • Best Days: Monday and Wednesday
  • Worst Day: Sunday

Hospitals and clinics use TikTok for education as well as community-building, allowing patients to enjoy comfort with care. With a three-time growth in optimal engagement windows in comparison to previous year, healthcare institutions make hay on weekdays, particularly during late afternoons and early evenings.

✅ Pro Tip: Share small and impressive videos that make medical terms simpler or promote patient success stories at peak times to add a human touch to your brand and gain trust.

Restaurants

  • Key Stats:
  • Best Times:
    • Tuesday: 3–5 p.m.
    • Wednesday: 3–6 p.m.
    • Thursday: 3–6 p.m.
  • Best Days: Tuesday to Thursday
  • Worst Day: Monday

Restaurants have witnessed a 200% growth in TikTok engagement in the previous year. While most of the activities revolve around lunchtime and early dinner slots, videos highlighting menu hacks, chef observations, or limited-time deals create a buzz and increase footfalls.

✅ Pro Tip: Using the 3–6 p.m. window, share behind-the-scenes kitchen content and let your audience have a slice of your world when they are actually planning their next meal.

Schools & Education

Key Stats:

  • Best Time: Thursday (10 a.m. to 1 p.m.)
  • Best Day: Thursday
  • Worst Day: Saturday and Sunday

Schools and colleges excel on TikTok by creating a balance of serious updates and pleasing and identifiable student content. With a 25% growth in engagement in comparison to previous year, Thursday is the day to engage audiences, be it students, alumni, or potential applicants.

✅ Pro Tip: Engage both existing and future students by taking them on a campus tour or offering inspirational study tips on Thursday mornings.

Travel & Hospitality

Key Stats:

  • Best Time:
    • Friday: 2 p.m. & 4 p.m.
  • Best Days: Thursday and Friday
  • Worst Days: Sunday and Tuesday

Travel brands saw their engagement rates doubling up on TikTok as people’s propensity to travel shows no signs of abating post COVID. Maximum engagement understandably happens on Friday when a lot of people want to make their weekend exciting.

✅ Pro Tip: Post videos of beautiful destinations or give special travel offers on Friday afternoon to hook viewers who may be planning their next trip.

Retail & E-commerce

Key Stats:

  • Best Times:
    • Monday: 12–3 p.m.
    • Wednesday: 11 a.m.–1 p.m.
    • Saturday: 10 a.m.–12 p.m.
  • Best Days: Monday, Wednesday, and Saturday
  • Worst Day: Sunday

Late mornings and early afternoons see retail engagement reach its zenith for it’s a period that aligns perfectly with midday shopping breaks. A commanding presence on TikTok let retailers attain a growth of 37% in 2023 in their average engagement.

✅ Pro Tip: Showing flash sale or unboxing videos during this time period can create more curiosity and generate more clicks.

 

Final Say

Are you a regular TikTok user who keeps searching for optimal times to share in your TikTok? This post has answered everything related to it. Among all days, Tuesday (4 p.m.) is the best time to post something new, as it gets the most engagement from users on TikTok. If you don’t get enough time to post on Tuesday, then choose either Friday or Sunday. For better engagement and account upliftment, choose the day that suits you. Before that, don’t forget to check your TikTok analytics to get a better understanding of your follower’s active status. This post has covered the Best Time To Post On TikTok. Explore TechJaadu’s Blogs for regular updates.